Nice review of Memoir 44 at The Wargamer:

Old plastic army men never die; they just get lost under the couch. The army man is a resilient little figure that rarely fails to command the attention of young and old alike. Platoons of plastic have a way of drawing the eye and triggering an urge to make machine gun sounds; it’s practically a reflexive response for some.

It's a pain really - I had decided not to get this for a while in a bid to cut down expenditure on new games. But having read this rave review I've now got the cravings all over again....